Which of the following is not part of the social media response guidelines??

A) ?React
B) ?Discover
C) ?Evaluate
D) ?Respond


A

Business

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Those who have had negative experience with an organization are known as what?

A) Public affairs B) Trolls C) The misguided D) Unhappy customers E) Ragers

Business

Age, ethnicity, place of residence, and social class are all examples of ________

A) segmentation variables B) positioning strategies C) market fragment strategies D) psychographics E) targeting strategies

Business

A rule that establishes maximum length of work shifts for air traffic controllers demonstrates an agency imposing a regulation

Indicate whether the statement is true or false

Business

Which of the following trends has directly influenced the development of services marketing concepts and strategies?

A. The fact that manufacturing firms are placing increased emphasis on providing services B. The growth in information-based technology C. Decreased competition in professional services D. The decreasing importance of service industries to the U.S. and world economies E. None of the above

Business