The Allowance to Adjust Long-Term Investments to Market account is placed in the asset section of the balance sheet
Indicate whether the statement is true or false
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Why might field sales personnel be able to develop a good forecast for demand?
a. They are motivated by bonuses b. They are distanced from the customers and markets c. They are close to a firm’s suppliers d. They are close to the customers and markets
Use the direct organizational plan when writing a solicited cover letter
Indicate whether the statement is true or false
References should be listed on a résumé
Indicate whether the statement is true or false
A marketing plan should include
A. what marketing mix is to be offered to whom, and for how long. B. what company resources will be needed, and at what rate. C. some control procedures. D. what sales and profit results are expected. E. All of these are included in a marketing plan.