Internal summaries are often used in combination with internal previews to form transitions between major points and ideas
Indicate whether the statement is true or false
True
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David clicked on a link that was included in a news story, hoping to view further details of a national bank's revised insurance policy
Instead, he was directed to the main page of the bank's website. Thus, he had to search for a few minutes to get the page he was looking for. Which type of link is described in this scenario? a) Too general b) Commercial c) Irrelevant d) Rotting
Marlon worked on a story about the increasing pollution in his city. It was a video report in which he included photographs of the city adversely affected by pollution. He recorded his voice, which went along with the video
Which format of the story did he work on? a) Voice-over b) Voicer c) Voice/Sound bite d) Voice
Anticipating, analyzing, and interpreting public opinion, attitudes and issues that might impact, for good or ill, the operations and plans of the organization are part of PR's ________ function.
A. management B. ethical C. client-centered D. lobbying
What are two things to note for best practices in crisis communication?
What will be an ideal response?