According to Kotler, the 4 Ps concept takes the seller's view of the market

Indicate whether the statement is true or false


TRUE

Business

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_____ is the term for any unsolicited commercial email.

A. Spam B. Phishing C. Adware D. Spyware

Business

A way to account for petty cash by maintaining a constant balance in the petty cash account and which at any time requires that cash plus petty cash tickets must total the amount allocated to the petty cash fund, is known as the ________.

A) control system B) voucher system C) balanced system D) imprest system

Business

Most companies prefer to compete against strong competitors

Indicate whether the statement is true or false

Business

A newspaper has a circulation of 800,000 and a per-page advertising rate of $10,000 . Its cost per thousand equals _____

a. $8.00 b. $10.00 c. $12.50 d. $80.00

Business