Which of the following statements is TRUE of the baby boomers generational group?
A. The baby boomers think that they don't age.
B. The baby boomers will have limited impact on marketing decisions in the future.
C. The majority of baby boomers are in their early 80s.
D. The baby boomers have been traditionally ignored by the marketing managers.
E. The baby boomers have an old outlook of life and the future.
Answer: A
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