Answer the following statement(s) true (T) or false (F)
A market niche is a homogeneous group with common characteristics (i.e., all the people who have a need for a newly proposed product or service).
ANSWER: True
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The main goal of a sales presentation is to:
A. ensure that the approach is positive. B. help in closing the sale. C. reduce customer objections. D. provide information to the prospect. E. make a long lasting impression on the prospects.
What is the social component of blogs?
A) Most bloggers know each other personally. B) Blog content is typically created collectively by communities. C) Most blogs contain click-through advertising messages. D) Blog audiences usually use blogs to barter goods and services. E) Audiences can interact with them by posting responses.
Section 33 of the Charter allows a government to pass a law that violates certain sections of the Charter's rights and freedoms
Indicate whether the statement is true or false
Coke-Pepsi PhotoConsider the Coke-Pepsi photo above. Thirty three percent of Pepsi's marketing and advertising executives say they would decline an offer to buy one of Coke's marketing plans and samples. Of these, most said that they
A. knew they would get fired. B. thought they might go to work for Coke one day and didn't want to spoil their employment chances. C. would prefer competing ethically so they could sleep at night. D. were afraid the media would find out. E. didn't want to disappoint their co-workers.