Why should a retailer be concerned with building a sustainable competitive advantage?
A. It could result in short-term profitability.
B. It could increase organizational turnover.
C. It could decrease organizational productivity.
D. It could result in long-term profitability.
E. It would decrease organizational commitment.
Answer: D
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Investment of cash in a business
a. increases revenue; b. decreases capital; c. increases drawing; d. increases cash; e. decreases drawing.
When a hotel believes that an employee is happy and content in their current position, they often do not even think about them as promotable since finding their replacement would be difficult. This behavior is called ________.
a. slotting b. typecasting c. labeling d. temping
To determine how to accommodate the inevitable lines, planners should consider ______.
a. the way the time spent waiting feels to the guest b. the capacity of the establishment c. how the organization can turn a profit d. the line type
A marketer would detail the company's positioning and value proposition in the ________ section of a marketing plan
A) marketing situation B) forecasting C) company description, purpose, and goals D) marketing strategy E) executive summary