The satisfaction step may be varied in structure depending on the purpose of the speech

Indicate whether the statement is true or false


true

Communication & Mass Media

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Which of the following is not a guideline for using the multiple perspectives organizational pattern? a. Present each perspective fairly to the audience so they can make their own assessments

b. Let your audience know when a perspective they offer is not feasible through invitational language such as, "I'm not sure that's the best idea in this case". c. Make room for even more perspectives to be offered from the audience. d. Research the topic thoroughly so you can adequately explain various sides of the issue.

Communication & Mass Media

Sophisticated database tracking can provide all of the following information, EXCEPT:

a. Tracks the number of "impressions" client received b. Tracks tone or slant of the coverage c. Compares your news coverage to that of your competitors. d. Does all of the above.

Communication & Mass Media

In his speech about computer programming, Jeremiah

used highly technical language, known as __________, which confused his audience. a. hyperbole b. malapropism c. jargon d. cliché

Communication & Mass Media

Your client is a national chain of health food stores. Which of the following is an example of a feature story angle that would interest the media?

a. How to improve your child’s focus in school b. What drives the company CEO to succeed c. Why it’s better to buy supplements from a health food store d. What your company’s business plans are

Communication & Mass Media