According to the research by Bavelas and her colleagues, which of the following is not one of the primary functions of interactive gestures?

a. referring to issues associated with the exchange of speaking turns
b. delivering information
c. synchronizing movement between partners
d. citing a previous contribution by your partner


ANS: c

Communication & Mass Media

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Major studios often viewed their stars as valuable investments, "properties."

Indicate whether this statement is true or false.

Communication & Mass Media

Arbitron ratings have been criticized because they:

a. rely exclusively on telephone interviews. b. give preference to rock and all-news formats. c. under-report minority and non-English-speaking listeners. d. All of these answers are correct.

Communication & Mass Media

According to the text, Fritz Hippler’s observation that, “People only want to see things

that they find to be agreeable” is consistent with which of the following principles of communication?

a. the principle of selective exposure b. the principle of voter volatility c. the principle of reinforcement d. the principle of conversion e. the principle of stabilization

Communication & Mass Media

An outline indicates the importance of ideas within a speech, signifying the main ideas with __________.

A. uppercase letters B. lowercase letters C. Roman numerals D. Arabic numerals

Communication & Mass Media