If, for example, in many countries, the number of brands available in a given product category is limited and, in other countries the dominant brands have become generic labels symbolizing the entire product category, the researcher might have a

problem with ________.
A) construct equivalence
B) scalar equivalence
C) operational equivalence
D) linguistic equivalence


A

Business

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Interview evaluation refers to:

A) an evaluation of the quality of the interviews by an editor B) an evaluation of the interviews by the client/manager C) an overall procedure for evaluation of the quality of the entire interviewing process D) respondents being apprehensive about providing the "correct" answer E) none of the above

Business

An effectively worded strategic vision statement is not likely to be

A. easy to communicate (is explainable in 5-10 minutes, and can be reduced to a memorable slogan). B. consensus-driven (commits the company to a "mainstream" directional path that almost all stakeholders will enthusiastically support). C. focused (provides guidance to managers in making decisions and allocating resources). D. graphic (paints a picture of the kind of company management is trying to create and the market position(s) the company is striving to stake out). E. directional (is forward-looking, describes the strategic course that management has charted that will help the company prepare for the future).

Business

Confiscation occurs when a government seizes private property for an illegal purpose and without just compensation.

Answer the following statement true (T) or false (F)

Business

If a firm has fixed costs of $3,000, the price of its product is $4.00, and the per unit variable costs are $1.00, the break-even level of output is 3,000 units.

Answer the following statement true (T) or false (F)

Business