Which of the following statements is true of an elevator pitch?

A. It does not sound like a sales pitch.
B. Its goal is to sell the idea of a business to another.
C. It is a summary of the business, its business models, and immediate goals.
D. It is shorter than a vision statement or tagline.


Answer: B

Business

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Which of the following approaches would not be effective in service recovery?

A. Providing a fair solution B. Interrupting the customer C. Resolving the problem quickly D. Responding sympathetically E. Listening to the customer

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Several people often participate in the organizational buying process. Called a ________, these people share common goals, risks, and knowledge important to a purchase decision.

A. sustainable procurement committee B. stakeholder group C. buying cohort D. buying center E. purchasing department

Business

Strategies are based on performance indexes that are used as targets and measures of success

Indicate whether the statement is true or false

Business

A data flow cannot go directly back to the same process it leaves. There must be at least ________ other process(es) that handle(s) the data flow, produce(s) some other data flow, and return(s) the original data flow to the beginning process

A) Three B) Two C) One D) Four

Business