Often, research may lead a campaign to other audiences as primary targets
Indicate whether the statement is true or false
T
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In general, a committee has the right to make and enact a decision
A. True B. False
In the 1800s, most media owners’ response to consumer complaints about advertising was to:
a. develop an open advertising policy, which allowed them to continue to accept ads while criticizing the ads at the same time. b. accept all advertising, but direct complaints to the Federal Trade Commission. c. set up an industry-sponsored Bureau of Advertising Practices to discourage false claims and to encourage truth-in-advertising. d. ban questionable advertising.
Explain how the practitioner can choose among varied media outlets.
What will be an ideal response?
Miranda's thesis states "Far too many people don't understand processed sugars hidden in their diets." Based on this, she knew she had to address where these processed sugars were hidden and what type of diet many people eat. These two items are examples of __________ based on her thesis.
A. feedback B. claims C. issues D. purposes