Adam submitted a detailed proposal for the company's new project, which included how he would approach it. Though the management accepted the proposal, Adam was still asked to identify the strengths and weaknesses of the approach
He was also asked to identify its opportunities and drawbacks. Which methodology would best suit Adam's need?
a) SWOT proces
b) Environmental scanning
c) Communication tactics
d) Crisis management
A
Communication & Mass Media
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_________ is the process of using a method or standards to evaluate the effectiveness and appropriateness of messages
A) Accommodation B) Critical thinking C) Rhetorical criticism D) Reasoning
Communication & Mass Media
Identify and describe each component of Shimanoff's interpretation of rules.
What will be an ideal response?
Communication & Mass Media
An oversimplified mental picture is known as a
A. cliché. B. stereotype. C. scapegoat. D. generalization.
Communication & Mass Media
Speech act theory is based on the idea that people not only say things, they also _____ things with their words
a. do b. repeat c. hear d. access
Communication & Mass Media