A panel of division managers evaluating a supervisor's potential for advancement in the organization is an example of _____.
A. outsider ratings
B. self-ratings
C. peer ratings
D. multisource ratings
Answer: A
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Domain squatting occurs when:
A) an Internet domain is used that is similar to a brand name B) individuals purchase domain names just for the purpose of selling them later to famous individuals or companies C) a company creates a brand name that closely resembles a popular or successful brand name D) the brand name becomes a generic term for the product category
When higher-priced competitors match the lower prices but have longer staying power because of deeper cash reserves, it leads to a(n) ________
A) low-quality trap B) fragile-market-share trap C) price war trap D) escalator trap E) shallow-pockets trap
Airlines overfill customers beyond their seating capacity in order to compensate for customers who cancel their booking. This technique is an illustration of which of the following yield management strategies?
A. overbooking B. adjusting prices to augment demand C. annualized hours strategy D. using different fare classes to partition demand
How can you improve the valuation of your company for an early stage investment?
a. Have team members who have already successful started and development ventures. b. Have an outstanding product strategy and business model for monetizing that strategy. c. Start a company in a very hot industry segment or niche where there is already lots of investment and M&A activity. d. All of the above