Overall, B2B and B2C sales (e-commerce and otherwise) in the United States are roughly equal.
Answer the following statement true (T) or false (F)
True
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A cleaning and repair firm that wants to generate business during low demand periods would do best to offer which of the following?
a. Offer free pickup and delivery of portable items that need servicing. b. Vary the time when service is available. c. Add more service options. d. Increase prices to get the most out of current customers. e. Educate customers on when they should have things cleaned or repaired.
One of the main difficulties, with this type of innovation is getting the right teams in place to turn an idea into reality.
a. People b. Exploitative c. Product d. Exploratory
Is depreciation on manufacturing equipment expensed in the period incurred? Explain why or why not.
What will be an ideal response?
Segment profitability asks marketers to consider segment size, segment adoption percentage, purchase behavior, profit margin percentage, and fixed costs. Select three of these five elements and explain where marketers will find solid quantifiable information to make the calculations.
What will be an ideal response?