The research for the Cleveland Foundation revealed ______.

A. many were unfamiliar with its role supporting key community assets and institutions
B. many knew about the foundation, but had neutral attitudes toward it
C. many knew about the foundation, but had negative attitudes toward it
D. a similar campaign had been conducted every year for the past 5 years


A. many were unfamiliar with its role supporting key community assets and institutions

Communication & Mass Media

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Pathos is the attempt to evoke appropriate emotion to put the audience in the right frame of mind.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Propaganda is best defined as the aggregate view of the general population

a. True b. False

Communication & Mass Media

List the five different ways in which people manage their emotions, according to nonverbal communication researcher Paul Ekman. Provide an original example that illustrates the five methods

What will be an ideal response?

Communication & Mass Media

Which newspaper editor took a chance of cut ting the price of his paper in half?

a. Joseph Pulitzer b. Adolph Ochs c. William Randolph Hearst d. Charles Dana

Communication & Mass Media