Maxwell is a freshman in college and believes in his self-worth and value. He has high expectations for his achievement in his eventual career. Maxwell spends a good deal of money each month, often making "copurchases" with his parents. Maxwell is most likely from which generation?
Answer: Millenial
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The following are types of appeals that can be used in designing ads, except:
A) economic B) fear C) humor D) sex
A church targeting different demographic groups to increase attendance is an example of ________
A) affinity marketing B) not-for-profit marketing C) societal marketing D) evangelism marketing E) affiliate marketing
You are the leader of a group project for a class in which you previously have successfully used coaching style. Now the group members seem very insecure about whether they can complete the project, but it is apparent that they have learned a lot about how to do the project and are now quite competent to do a good job. You decide to switch to a supporting style. Why did you make this switch?
A. the followers moved up in competence B. supportive behaviors always help followers C. the followers’ competence and commitment are about equal D. the followers have moderate level of commitment
A restaurant with overscheduled staff on a slow night is an example of ______.
a. insufficient capacity in the form of busy resources and poor service quality b. excess capacity in the form of idle resources c. excellent service quality d. service recovery