Which of the following sentences is phrased the most positively?
a. Completing this form will ensure proper credit to your bank account.
b. Unless you complete this form, your account will not be credited.
c. Our bank would like to credit your account, but we are unable to do so until you complete this form.
d. You want your account credited, right? Well, complete this form.
a. Completing this form will ensure proper credit to your bank account.
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Which element of the marketing mix is being discussed when the salesperson participates in a trade show?
A. Distribution B. Product C. Pricing D. Direct sales E. Promotion
Identify four factors that make a marketing mix more desirable than others
What will be an ideal response?
Which of the following is NOT a Product-area decision?
A. quality level B. branding C. instructions D. packaging E. market exposure
When the Food and Drug Administration prohibits a certain drug from being marketed in the United States, this is
A. private law. B. an agency regulation. C. legal negativism. D. an executive order.