The comprehensive approach dedicated to continuous quality improvement, training, and customer satisfaction is known as
A. quality rating.
B. quality assurance.
C. reengineering.
D. quality control.
E. total quality management.
E. total quality management.
Total quality management (TQM) is a comprehensive approach, led by top management and supported throughout the organization, dedicated to continuous quality improvement, training, and customer satisfaction.
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[APPENDIX] Which of the following statements regarding partnerships is true?
a. Partnerships have two owners. b. The partnership ends when a new partner is added. c. The partnership is responsible for its own taxes. d. The partnership is a separate legal entity from its owners.
When creating advertising for mobile devices, what should marketers do to make their ad more effective?
A) Place additional promotions on smartphone apps B) Use Facebook ads C) Keep promotional messages interactive D) Keep promotional messages fast and straightforward E) Include several embedded links within the website
_____ is a technique for distributing ratings that are generated with any of the other appraisal methods and comparing the ratings of people in a work group.
A. Behavioral rating scales B. Forced distribution C. Peer distribution D. Critical incident
Most speakers who appear to have a monotone actually suffer from a lack of pauses
a. true b. false