Because of its negative historical connotation, the word Nazi is an example of which of the following?

A. Ambiguous language
B. Provocative language
C. Loaded language
D. Controversial language


Answer: C

Communication & Mass Media

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Explain why a speaker would use transitions. Illustrate your point by giving an example of a transition (it does not need to be a specific example from the text).

What will be an ideal response?

Communication & Mass Media

__________ can build a positive relationship with your audience

and lighten up a dry or complex topic. a. Rhetorical questions b. Humor c. Facts d. Statistics

Communication & Mass Media

The __________ theory suggests that people will evaluate the cost, benefit, or value related to making a change in a particular attitude, value, belief, or behavior to decide if it is worth it or not.

a. cognitive dissonance b. expectancy-outcome values c. elaboration likelihood d. audience response

Communication & Mass Media

To say that language is ambiguous means __________

a. it doesn't have clear-cut, precise meanings b. words can come from any where c. symbols are perceptions d. the medium is the message e. all of the above

Communication & Mass Media