Dividing large quantities into smaller quantities as products get closer to the final market is called
A. bulk-breaking.
B. accumulating.
C. dividing.
D. assorting.
E. sorting.
Answer: A
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Many companies now focus on departments as opposed to processes, because processes can be a barrier to smooth performance
Indicate whether the statement is true or false
Tropicana is trying to get its customers to drink orange juice more often with ads that say, "It's not just for breakfast anymore." What type of opportunity is the company pursuing?
A. product development B. market development C. diversification D. market penetration E. mass marketing
Which of the following statements about global brands is most accurate?
A. A global brand is a collaborative effort among several different national firms. B. A global brand is marketed under different names but uses identical ads for all markets. C. A global brand has centrally coordinated marketing programs. D. A global brand alters the product formulation or service for each geographical region. E. A global brand delivers multiple benefits based on the GDP of each country.
The economic term used to describe the government's influence on savings and changing the levels of government spending is
A. monetary policy. B. fiscal policy. C. debt policy. D. recovery technique. E. recovery guideline.