Which is the most popular format for a print newsletter?
a. Letter-size
b. Masthead
c. Magapaper
d. Half-size
A
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Answer the following statements true (T) or false (F)
1. Your audience can be the star of a post in the star–story–solution formula. 2. In the star–chain–hook formula, chain refers to hooking the reader in. 3. The attention–interest–desire–action formula is a classic sales formula put into social media. 4. Testing and evaluating are parts of the social media campaign plan.
Which of the following is not an effective way to signal your audience that your presentation is ending? a. Use a different tone of voice to signal the end
b. Begin speaking slower to signal the end. c. Use a concluding transition to signal the end. d. Change your rate of speech to signal the end.
Laura is selling a new car to a customer who has
the older model of the same car. She states, "This new model is just like your car except that is gets better gas mileage and has side airbags." Laura is primarily using which skill to make her message relevant? A. She is making her message concise. B. She is using other focused language. C. She is using familiar examples. D. She is using specific words.
In Organization X, the CEO supervises the vice presidents, who in turn supervise the division chairs, who are in charge of the line workers in the plant. This organization illustrates
A. a military approach. B. maintenance functions. C. interdependence. D. a hierarchy.