The informational function of color helps us distinguish between red

and green apples



Indicate whether the statement is true or false.


T

Communication & Mass Media

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________ is one of the four steps in the public relations process

A) Publicity B) Planning C) Promotion D) Programming E) Propaganda

Communication & Mass Media

The study of haptics in nonverbal communication includes ______.

a. observing vocal variety in a conversation b. observing how people time the “flow” of conversation c. observing how people casually touch each other d. observing eye blinks in a conversation

Communication & Mass Media

The Fiesta Bowl, a college football bowl game, takes place every year at the University of Phoenix Stadium. Since 2016, the game has been known as the PlayStation Fiesta Bowl, but it has previously been known as the Vizio Fiesta Bowl and the Tostitos Fiesta Bowl. Which PR tactic has been employed by PlayStation, Vizio, and Tostitos?

a. product endorsement b. corporate sponsorship c. product placement d. naming rights ownership

Communication & Mass Media

This is a wrongful act, not including a breach of contract or trust, that results in injury to another's person, property, reputation, or the like, and for which the injured party is entitled to compensation

A) prior restraint B) malice C) tort D) fiduciary responsibility E) defamation

Communication & Mass Media