Unless otherwise agreed, fixtures remain with real property when the real property is sold
Indicate whether the statement is true or false
TRUE
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A firm that has a database containing consumer purchasing histories and uses the information to create market segments is using:
A) demographic segmentation B) psychographic segmentation C) benefit segmentation D) usage segmentation
The unit of analysis can be a single country or region; however, for all market-entry decisions ________ data are not required
A) specific city B) statewide C) provincial D) district wise E) country wide
As the manager of an organization that is attempting to build a marketing information system (MIS), you have been informed that an MIS is built upon three fundamental information sources
The sources are ________, marketing intelligence activities, and marketing research. A) external records and documents B) databases found on the Internet C) consultant reports D) internal company records E) secondary data from government sources such as the Better Business Bureau
A federal agency ordered KFC to stop running ads with false claims that its fried chicken is compatible with certain weight loss programs. Which agency had the authority to issue this order?
A) the Federal Trade Commission B) the Food and Drug Administration C) the Consumer Product Safety Commission D) the Interstate Commerce Commission E) the Federal Communications Commission