Every HTTP-based interaction between a client and a server includes a(n) _______ that contains information about the request or the response
(a) cookie.
(b) info object.
(c) file.
(d) header.
Ans: (d)
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When a sandwich chain points out that its meats are sliced in the store while Subway's meats are sliced in a "factory," the type of positioning being emphasized is:
A) product attributes B) competitor C) use or application D) price-quality relationship
A brand ________ is a specialized group of consumers and employees whose identification and activities focus around the brand
A) community B) channel C) association D) personality E) cluster
Core competencies are good candidates for outsourcing
Indicate whether the statement is true or false
Which of the following has the most to do with the formal power and authority that comes from being in a position?
a. management b. leadership c. empowerment d. objectives e. organizing