The entry of Sears, AT&T, and GM into the credit card business is an indication of
A) government's efforts to deregulate the provision of financial services.
B) the rising profitability of credit card operations.
C) the reduction in costs of credit card operations since 1990.
D) the sale of unprofitable operations by Bank of America and Citicorp.
B
You might also like to view...
Describe the purpose of each type of graphic. formal table
Which of the following statements should a salesperson use to postpone a prospect's objection?
A. "Where did you hear that? Your source must have erroneous information." B. "Yes, you're right, it is lighter but that is done intentionally to make your work easier." C. "I think I might be able to explain that better to you after showing you this diagram." D. "That's true. It does have a shorter shelf life, but that really hasn't been a problem. It is so popular it never stays on the shelf that long anyway." E. "As I was saying, …."
The highest court in the land is the _________________________, which is composed of _________________________ justices that have been appointed by the president and confirmed by Congress.
Fill in the blank(s) with the appropriate word(s).
Which of the following statements about the characteristics of the elements in the promotional mix is true?
A. Control over message content is greatest when public relations is used. B. A large audience is best reached with personal selling. C. The fastest feedback occurs with personal selling. D. The mode of communication for sales promotion is usually direct and personal. E. The message flow with advertising is two-way.