You are a professor at a large research university. Two students are working with you on a journal article. Student A has written a large portion of the article and came up with the idea. Student B coded data, edited and helped with citations. You, the professor, helped facilitate the project, wrote a small section of the literature review, and edited the paper. Based on the advice given in the chapter, what is your authorship order? Explain why.
What will be an ideal response?
Student A, Student B and Professor. Reasoning may vary, but according to the
chapter, having a plan ahead of time is helpful; allow junior scholars and students to
move ahead in authorship. In addition, consider the relative contributions made by each person.
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Describe the four steps in the listening process.
What will be an ideal response?
Answer the following statements true (T) or false (F)
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In a bid to attract more customers in a market that has several competitors, Barrymore's Bakery slashed the prices of all its products by 50 percent. Managers at the firm reasoned that lower prices would draw in even more customers, making up for the reduction in price several times over. Which of the following pricing strategies are they using?
A) market-skimming pricing B) market-penetration pricing C) captive-product pricing D) cash discount pricing E) by-product pricing
A value of 1.5 is the optimal target for the Met-Expectations model of customer satisfaction.
Answer the following statement true (T) or false (F)