Hofstede's ________ dimension looked at the relationship between gender and work roles.
A. individualism versus collectivism
B. masculinity versus femininity
C. uncertainty avoidance
D. power distance
Answer: B
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Which element below is not one of the four main types of behavioral techniques?
A. positive reinforcement B. punishment C. negative reinforcement D. elimination
Indicate whether a debit or credit entry would be required to record the following changes in each account. a. To decrease Cashb. To increase Common Stockc. To decrease Accounts Payable.d. To increase Salaries Expense.e. To decrease Supplies.f. To increase Revenue.g. To decrease Accounts Receivable.h. To increase Dividends.
What will be an ideal response?
When selecting a channel, a manager should consider which aspects of the message?
A. sensitivity, privacy, complexity, and agreeableness B. sensitivity, agreeableness, privacy, and negativity C. sensitivity, negativity, complexity, and persuasiveness D. privacy, complexity, information overload, and negativity
Your marketing team is having a brainstorming session to finalize your target marketing strategy. To make sure all team members are on the same page, you make the following statement to keep the discussions focused: ? If we determine that the needs of the customers we are targeting are ______________, then we need to pursue a _______________ targeting strategy.
A. homogeneous; undifferentiated B. heterogeneous; undifferentiated C. heterogeneous; concentrated D. homogeneous; correlated E. homogeneous; concentrated