Cohesiveness
What will be an ideal response?
how attractive the team is to it's members how motivated members are to remain team + degree to how they influence one another
Importance of Cohesiveness:
1. it contributes to member satisfaction
2. it has a major impact on performance
But ultimate outcome depends on-
1. the task
2. performance norms
You might also like to view...
In a ________, each partner is not personally liable for the malpractice committed by another partner.
A) general partnership B) limited liability partnership C) limited partnership D) sole proprietorship
The marketing concept is a philosophy of ________
A) sales and profit maximization B) customer value and mutual gain C) serving short term interests over long term gains D) serving the company's interests over the consumers' E) promotion value and company gain
A nonprofit organization is advertising for volunteers to distribute water bottles to runners participating in an annual marathon. What type of volunteer does the organization need?
A. spot B. regular C. episodic D. mandated
Most organizations have more than one component in their marketing mix,
A) which is the reason why marketers need to target more than one audience. B) therefore, truly measuring consumer behavior is virtually impossible. C) thus making it difficult to isolate the effect of any single effort. D) unless they are using the MPR process, which is not part of the marketing mix. E) which means marketers can demonstrate clear and direct links between marketing and sales.