A word, sound, gesture, or visual signal that represents a thought, concept, or object is a(n)

________.

A) symbol B) meaning C) trigger D) action


A

Communication & Mass Media

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A ________ is a good result or something that creates a positive feeling forthe listener

Fill in the blanks with correct word

Communication & Mass Media

Resonance takes place when the stimuli put into your communication

a. Exceeds a superlative amount of attention by the audience b. Avoids exaggeration, hyperbole, and extraneous attention c. Overcomes the obvious falsity of the product claims d. Evokes meaning in a listener or a viewer

Communication & Mass Media

Research indicates that poor eye contact

a. does not affect audience comprehension b. has a negative impact on audience comprehension c. actually forces listeners to pay more attention to a speech d. neither helps nor hurts a speaker

Communication & Mass Media

When a researcher repeats a study that has already been conducted by another researcher, she is triangulating the research findings of the previous study

a. True b. False

Communication & Mass Media