Resonance takes place when the stimuli put into your communication

a. Exceeds a superlative amount of attention by the audience
b. Avoids exaggeration, hyperbole, and extraneous attention
c. Overcomes the obvious falsity of the product claims
d. Evokes meaning in a listener or a viewer


d. Evokes meaning in a listener or a viewer

Communication & Mass Media

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Nonverbal signals that include a pouting facial expression, a masking smile, whining, and gaze aversion are examples that would appear in which one of the destructive conflict behavior categories?

a. contempt b. defensiveness c. stonewalling d. criticism

Communication & Mass Media

Consists of marketing techniques that use pre-existing social networks to produce increases in brand awareness or sales

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

One benefit of interaction within one's own culture is that it

A) increases the need for uncertainty reduction behaviors. B) decreases the chance of success. C) reduces uncertainty. D) heightens interpersonal awareness.

Communication & Mass Media

When Al meets Belinda, he finds her interests and needs are very different from his own, but in an intriguing way. They find a lot to talk about and enjoy spending their leisure time together trying new activities. This couple seems interested in each other based on _____.

A. physical attraction B. complementarity C. proximity D. similarity

Communication & Mass Media