Rapid changes in technology and globalization require that even more attention be paid to communicating honestly and openly with employees in order to gain their respect and loyalty
Indicate whether the statement is true or false
TRUE
You might also like to view...
For most marketing communications strategies, the main communication tools are
a. sales promotion or advertising. b. publicity or public relations. c. personal selling or sales promotion. d. advertising or personal selling. e. publicity or personal selling.
Maryland Novelties Company produces and sells souvenir products. Monthly income statements for two activity levels are provided below: Unit volumes20,000 units 30,000 unitsRevenue $150,000 $225,000 Less cost of goods sold 60,000 90,000 Gross margin $90,000 $135,000 Less operating expenses Salaries and commissions 20,000 25,000 Advertising expenses 30,000 30,000 Administrative expenses 12,500 12,500 Total operating expenses 62,500 67,500 Net income $27,500 $67,500 Required: 1) Identify the mixed expense(s).2) Use the high-low method to separate the mixed costs into variable and fixed components.3) Prepare a contribution margin income statement at the
20,000-unit level. What will be an ideal response?
Which of the following is NOT true about warehouse clubs?
A) They are not full-service stores. B) They often charge their customers with a modest annual membership fee. C) They carry items in bulk. D) They carry a more limited selection of merchandise than that offered by most grocery stores. E) Groceries account for the smallest portion of sales revenue.
The four primary ethical norms include freedom, ________, justice, and efficiency
A) retribution B) stability C) profit D) power