Which of the following items is a measure of a company's ability to collect receivables?
A. account receivable balance
B. days' sales in receivables
C. inventory turnover ratio
D. current ratio
Answer: B. days' sales in receivables
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Which of the following is associated with order and efficiency, conformity, and low rates of change?
A. cultural strength B. cultural elasticity C. cultural looseness D. cultural tightness
What is the basis for demographic segmentation? What types of markets must be segmented based on
demographic qualities? What will be an ideal response?
Which of the following is FALSE concerning the handshake?
a. The initial handshake in an interview helps to form a favorable first impression. b. Candidates with an impressive handshake are viewed by interviewers as having stronger social skills. c. The handshake is more important for men than for women in making a positive impression in the interview. d. All of the above are true.
Richard wrote a song called "College Days." He copyrighted the composition and had it professionally printed. A couple years later he was attending a business meeting about 1500 miles from his home. While sitting in a nightclub, he heard a small local band perform a song called "College Memories." The music and words were extremely similar to his song. The composer of "College Memories" claims he
never heard of Richard's song and that she is offended he would accuse her of stealing his work. If Richard wishes to sue for copyright infringement, he must prove a. only that his song and the infringer's song are substantially the same. b. that his work was original, and the infringer actually copied his work or that the infringer had access to his song and that the two works are substantially the same. c. that he sustained money damages as a result of the infringement. d. that he registered the song for a copyright.