Which of the following nonverbal techniques assists an interviewer to deal with talkative interviewees?
A. glance at your watch
B. lean forward
C. stop taking notes
D. All of the answers are correct.
Answer: D
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According to Ragas and Culp, which one of the following does NOT represent an “intangible asset”?
a. employee skills b. an organization’s vision c. brand value d. a medium’s potential audience reach
Which one of the following is typically not true of informed consent forms?
a. explains the nature of the study b. explains the right of participants to leave the study c. explains the right of participants to access the results of the study d. explains the right of participants to be paid for participating in the study e. explains the right of the researcher to conduct the study
Advertising guru Bob Greenberg believes that the 30-second television spot will continue as a viable advertising avenue
Fill in the blank with correct word
According to PR ethics scholar Shannon Bowen, which two types of ethics are most relevant to PR practitioners?
a. situational ethics and absolutism b. utilitarianism and absolutism c. agent-based ethics and utilitarianism d. virtue ethics and situational ethics