One disadvantage of using a full sheet of paper for speaking notes is that a sheet
A. can contain notes for an entire speech.
B. can appear to be a computer printout.
C. can cause a speaker's eyes to glide over key points.
D. is larger than an index card.
Answer: C
Communication & Mass Media
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Running magazine ads in athletic magazines is the a. tactic
b. strategy. c. goal. d. campaign.
Communication & Mass Media
List five guidelines for developing a good central idea statement
What will be an ideal response?
Communication & Mass Media
Describe intrapersonal and interpersonal listening as components of listening in religion and spirituality.
What will be an ideal response?
Communication & Mass Media
According to research cited in the text, bilingual Latinos are more influenced by
a.Advertising in Spanish rather than English B .English copy ads that show Latino models c.Anglo models and English copy d.Magazines rather than television
Communication & Mass Media