According to your book, adjusting your message and delivery based on the knowledge and experience

levels of people with whom you are speaking is known as

A. critical thinking.
B. audience analysis.
C. competent communication.
D. media literacy.


B

Communication & Mass Media

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What is the primary difference between maintenance messages and human relations messages?

a. Maintenance messages seek to make others accomplish goals whereas human relations messages politely ask others to do so. b. Maintenance messages provide support for people who perform tasks within the organization whereas human relations messages promote a worker's personal development. c. Maintenance messages are sent to janitors whereas human relations messages go to personnel. d. Maintenance messages politely ask the employee to do something whereas human relations messages tell the employee to "just do it."

Communication & Mass Media

The term __________ is often used in marketing to refer to a competitive strategy, and public relations people often build a communication effort around a statement that describes it

a. theme development b. research and development (R&D) c. positioning d. tactical mission development

Communication & Mass Media

Associated Press, United Press International, and Reuters are all examples of

a. news wire services. b. online directories. c. almanacs. d. listservs.

Communication & Mass Media

Following the suggestions in chapter 3, write a general purpose, specific purpose, and thesis statement for an informative speech. 

What will be an ideal response?

Communication & Mass Media