Send a ________ to take note of a significant event in someone's business or personal life
A) message of appreciation
B) message of congratulations
C) message of acknowledgement
D) message of recognizance
E) message of interest
Answer: B
Explanation: B) Sending congratulations for significant business achievements or personal accomplishments can foster business relationships.
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In a contest of 45 different languages covering 60 countries, marketers for Axe Apollo invited consumers to fill out an "astronaut profile." This is an example of:
A) promotion of different types for marketing. B) promotion of interest in space exploration. C) people in different countries prefer different topics. D) astronaut profile varies from country to country. E) sales promotion by global marketer.
Sherman is involved in a disagreement with Linda. Neither wants to hurt the other, but they both want to win and have their way. What type of conflict is this?
A. low-intensity conflict B. medium-intensity conflict C. high-intensity conflict D. pseudoconflict
Answer the following statements true (T) or false (F)
1.Video games and other media can lead us to practice certain behaviors while also inhibiting our use of others. 2.We see depictions of various conflicts in the news and in entertainment. 3.The content we see in media entertainment affects our attitudes toward the means used to resolve conflict and we learn what works and what doesn’t in the media. 4.While most of us realize that the drama we see in the media and what occurs in real life are different, media can twist our expectations about the world in ways we don’t even realize. 5.When we play violent video games, we learn aggressive life scripts and come to de-emphasize negative reactions to conflict and violence.
The Hermitage, a famous Russian art museum, was suffering financial difficulties as the result of lost funding and a decline in tourists. The decrease in visitors was blamed on a lack of awareness of the treasures contained in the museum. The Hermitage's director used a strategic alliance with IBM to create a website where people view some of the wonders of the Hermitage in an online virtual tour. The hope is that this sampling of paintings, sculptures, artifacts, etc. will encourage visitors to make a trip to the Hermitage and spend enough money there to cover operational costs. The Hermitage is a(n) ________ that uses online virtual tours to market itself worldwide.
A. assembly B. good C. charity D. idea E. service