Which item below is not a valid reason for selling a security?
A)
Its price has increased to such an extent that it is now overvalued.
B)
Its alpha has increased.
C)
The investor has an opportunity for a tax swap.
D)
The investor's objectives change.
B
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A) a good résumé will get you the job you want. B) the résumé should list all your skills and abilities. C) a résumé should be at least two pages long. D) your résumé will be read carefully and thoroughly. E) your résumé will be screened by a computer before a human ever looks at it.
If a marketing researcher chooses to use word associations, the researcher is using ________
A) closed-end questions B) Likert scale questions C) open-end questions D) rating scale questions E) semantic differential questions
Some consumers worry that they will be affected by marketing messages without even knowing it. They are concerned about ________
A) alternative evaluation B) subliminal advertising C) selective retention D) cognitive dissonance E) selective communication
The two general approaches to measuring company sales potential are the breakdown and the buildup approach.
Answer the following statement true (T) or false (F)