The unconscious avoidance of reference to one's own cultural values is called the self-reference criterion
Indicate whether the statement is true or false
FALSE
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Which of Hofstedeās dimensions measure values, such as perseverance, respect for tradition, and thrift?
A. uncertainty avoidance B. long-term orientation C. power distance D. masculinity
What are the steps in finding and training an adequate sales force? Which step is most important?
What will be an ideal response?
Which of the following core principles from the PRSA Code of Ethics requires practitioners to "be honest and accurate in all communications"?
A. Free flow of information D. Safeguard confidences B. Competition E. Enhancing the profession C. Disclosure of information
Cameron wants to improve her customer service department by using information technologies to create two-way conversations with customers to gain more knowledge of their wants and preferences. Cameron wants to institute ________ management.
A) total quality B) customer relationship C) mass customization D) just-in-time E) computer-integrated