The transactions listed in the following questions occurred in a private, not-for-profit hospital during 20X8. For each transaction, indicate its effect on the hospital's statement of operations for the year ended December 31, 20X8.Transaction: Received contributions restricted by donors for equipment acquisition.Effect on Statement of Operations:
A. Decreases operating income.
B. The transaction is reported on the statement of operations, but there is no effect on operating income.
C. The transaction is not reported on the statement of operations.
D. Increases operating income.
Answer: C
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Captive customers differ from unprofitable customers in that captive customers ________
A) are the result of mismanaged customer selection B) are simply "big spenders" C) are a drain on a business's profits because the cost of acquiring them can never be recovered D) have a low desire to repurchase but are unable to move easily to another company's product E) produce a referral value that is over three times their customer lifetime value
Select the statement that does not represent one of the common aspects of the contemporary work scene.
A. The social values of work, such as camaraderie and social status, are lost to part-time and temporary workers. B. More jobs today are temporary, part-time, or subcontracted out to third parties. C. Workers have significant choices and alternatives open to them in the workplace. D. Most workers will likely have no more than one or two jobs in a lifetime.
What type of promotional effort would a marketer likely use for a product in the decline phase?
What will be an ideal response?
DHL's less powerful accounts generate significantly lower profitability than their major accounts
Indicate whether the statement is true or false