In which stage of the listening process do the circumstances of hearing begin and end?

a. receiving
b. understanding
c. remembering
d. evaluating


a

Communication & Mass Media

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Believing that our own cultural way of acting is right and normal, and all other ways of acting are only variants of the only really good way to act, is called ______.

a. ethnography b. ethnocentric bias c. egocentric bias d. autoethnography

Communication & Mass Media

In her analysis of function of complaining among students, Dr. Lin asked each of her informants if complaining functioned to create solidarity. In conducting ethnographic interviews to confirm (or disconfirm) her interpretation of complaining, she is doing what?

a. member checks b. unitizing c. negative case analysis d. triangulation

Communication & Mass Media

How can you keep your writing tight and right?

What will be an ideal response?

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. It is not possible to make decisions about campaign strategy on the basis of psychographics. 2. Audience members’ personal and professional activities influence part in media out selection during campaign strategy planning. 3. It is possible for practitioners to create strategies that target individuals who are also decision-makers. 4. The newsworthiness of a story should be considered at the objective development state of campaign planning. 5. Organizational data does not usually find uses as story content with an appeal to media outlets.

Communication & Mass Media