Which of the following is NOT listed as a purpose of a subhead?

a. Reinforce the main idea in the headline
b. Break up large copy blocks
c. Explain a weak or confusing headline
d. Lead you into the body copy


c. Explain a weak or confusing headline

Communication & Mass Media

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An effective summary should

A) repeat the main ideas completely. B) reiterate the development of the main ideas. C) remind the audience of the key points. D) signal the end. E) make a final appeal.

Communication & Mass Media

Every culture has its own __________ topics, conversational subjects that are considered to be off limits

Fill in the blank with correct word

Communication & Mass Media

Major premises refer to illustrating examples or applications used to support an argument

Indicate whether the statement is true or false

Communication & Mass Media

When nonnegotiation takes the form of pressing your own point of view until the other person gives in, it is called

A) avoidance. B) steamrolling. C) blasting. D) hammering.

Communication & Mass Media