What is the first step in effective research?

A) Conduct a Google search to see what information is available.
B) Plan the research.
C) Manage information efficiently.
D) Locate the data and information needed.
E) Apply each finding to the report or proposal.


Answer: B
Explanation: B) Effective research involves a lot more than simply typing a few terms into a search engine. Save time and get better results by using a clear process starting with planning your research. Planning is the most important step of any research project; a solid plan yields better results in less time.

Business

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If an employee's weight is evidence of or results from a disability, the employer must explore whether the worker is otherwise qualified for the position. Under the Americans with Disabilities Act (ADA), the individual is considered "otherwise qualified" if she or he:

A. has a good academic record and good conduct. B. can perform the functions of the position with or without reasonable accommodations. C. can perform normal daily activities like taking a bath and eating. D. has prior work experience relevant to the position, even if she or he is not able to perform the functions of the position due to the disability.

Business

Superior Auto Sales, a chain of high-end used car dealerships, wants to sum up its company positioning and value proposition in a formal statement to serve as a guide for marketing communication development

Superior's management would use a ________. A) mission statement B) vision statement C) competitive statement D) brand position statement E) company statement

Business

What do Tidd and Bessant propose as a way of supplementing the problems of the rationalist approach?

a. Incremental design b. Discontinuous approach c. Rapid discontinuity d. Revolutionary approach

Business

If Norelco introduced a new electric razor that sonically removes hair and priced it first at $175 and then at $150 before reducing the price to $100, the firm's initial pricing strategy is known as

A. penetration pricing. B. psychological pricing. C. price lining. D. price skimming. E. odd-number pricing.

Business