In the preparation outline, the topic, general purpose, specific purpose statement, and thesis should all appear together __________.

A. above the outline
B. in the introduction
C. with the transitions
D. in the conclusion


Answer: A

Communication & Mass Media

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As President Obama's speech-writer, Favreau was told of events that needed speeches, then come up with ideas, wrote the speeches, and gave them to the President who rarely made changes

Indicate whether this statement is true or false.

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Ruben knows that his classmates favor a lower drinking age in their state, but he wants them to

oppose it based on the social problems and health risks associated with drinking. What is his persuasive strategy? A) strengthening commitment B) weakening commitment C) conversion D) inducing a specific action E) inversion

Communication & Mass Media

What are some of the issues public relations practitioners face because of the Internet?

What will be an ideal response?

Communication & Mass Media

What did political scientist Harold Lasswell create when he wrote, “A convenient way to describe an act of communication is to answer the following questions: Who? Says what? In which channel? To whom? With what effect?”

a. the first PR department at a U.S. university b. a forerunner to Twitter c. an early communication model d. a condensed outline for news release writing

Communication & Mass Media