How effective a public relations department is depends on the level of access it has to management
Indicate whether the statement is true or false
TRUE
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A speaker which is not self-centered, but motivated by an understanding of receivers is
a. ineffective. b. audience centered. c. unclear. d. not interesting.
________ benefits are advantages that someone else — a third party — gains
A) External B) Internal C) Audience D) Indirect E) Direct
Which is the correct capitalization for the complimentary closing of a letter?
a. Sincerely Yours b. Sincerely yours c. sincerely yours
Actions that help a firm increase the price of its stock also _____.
A. result in manufacturing of low-quality products B. result in inflation C. require the development of products that consumers want and need D. require investment in high-cost manufacturing plants E. result in sale of goods and services at highest possible prices