The introduction and conclusion should be approximately equal in length

Indicate whether the statement is true or false


TRUE

Communication & Mass Media

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According to Conger (1998), which of the following is NOT one of the four components of successful persuasion:

a. finding common ground b. making an emotional connection c. providing evidence d. being the deviant

Communication & Mass Media

Startling the audience with a little known fact is a great way to

A) gain audience attention. B) preview your speech. C) support your main point. D) close your speech. E) destroy your ethos.

Communication & Mass Media

What are the two reasons why individuals usually follow the consistency principle of social influence?

What will be an ideal response?

Communication & Mass Media

Derrick thinks that his grandfather is boring when he tells stories about growing up on a farm. Derrick doesn't want to be rude, so he nods his head and says "uh huh" and "wow" a lot. His grandfather is hurt by Derrick's ________, as he can tell that Derrick is not truly listening.

A. interpretation B. pseudolistening C. rebuttal tendency D. selective attention

Communication & Mass Media