When using confirmations to provide evidence about the completeness assertion for accounts payable, the appropriate population most likely would be ________.

A) amounts recorded in the accounts payable subsidiary ledger
B) vendors with whom the entity has previously done business
C) payees of cheques drawn in the month after the year-end
D) invoices filed in the company's open invoice file


B) vendors with whom the entity has previously done business

Business

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Coca Cola's original marketing strategy that offered a single drink Coca Cola Classic in a single sized

bottle with the advertising theme "Coke is it," is an example of ________ marketing. A) concentrated B) niche C) differentiated D) micro E) undifferentiated

Business

Which of the following is true of undifferentiated marketing?

A. It involves offering just one product or service to the entire market. B. It involves customizing products for various target segments. C. It involves creating a niche for a special product line. D. It involves developing and offering a product for a specific market segment. E. It involves selecting one segment and attempting to capture a large market share.

Business

If a person paying an instrument subject to the impostor rule fails to exercise ordinary care, the issuer may recover from the payor to the extent the payor's negligence contributed to the loss

a. True b. False Indicate whether the statement is true or false

Business

Websites use artificial intelligence to make recommendations by

A. analyzing shopping behaviors. B. engaging opinion leaders. C. targeting reference groups. D. using social influencers. E. leveraging social influence.

Business