A consumer proposal
A) does not show up on a person's credit rating
B) stays on a person's credit rating for 9 months
C) stays on a person's credit rating for 3 years
D) stays on a person's credit rating for 6 years
E) stays on a person's credit rating forever
C
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The owner of a professional baseball team asks the account representative of an advertising agency to develop an advertising campaign to bring more teenagers to the ballpark. At this point, the account representative logically begins to discuss establishing ____ for the campaign.
A. the target audience B. a budget C. a media plan D. objectives E. advertising directives
All of the following are suggestions for resisting groupthink, EXCEPT:
A. divide regularly into subgroups B. invite outsiders in C. adopt a decision-making format D. give the team strict time limits