What is speech anxiety? Identify four factors that help control speech anxiety

What will be an ideal response?


Speech anxiety occurs when people feel a genuine fear of delivering a public speech. Dunn and Goodnight discuss
four ways to overcome speech anxiety.

Communication & Mass Media

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According to the Impact / Global box, “McDonald's Launches Customer Complaints App in Japan,” the fast­food giant is launching its new app in response to what?

a. Food safety problems, including objects found in food b. Poor customer service in its restaurants c. The rising price of its food items d. None of these are correct.

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. The overarching objectives of the Caribou campaign were to increase brand name retention and increase commercial restaurant sales. 2. To showcase itself as forward thinking, the Caribou Coffee brand told fans it had developed a new coffeemaker that never needed cleaning. 3. Caribou extended seasonal outreach beyond Black Friday by engaging prominent bloggers who created cookie recipes using coffee and ginger. 4. Exponent capitalized on interest in its Black Friday weekend promotion by introducing limited-time-only drinks 5. 2016 was the best year to-date for Caribou Coffee in terms of social media engagement and media relations results.

Communication & Mass Media

When it is your turn to speak, you should hurry to the front of the room and start talking immediately so you don't lose the audience's attention.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Backgrounders and position papers are the same thing

Indicate whether the statement is true or false

Communication & Mass Media