Which of the following are among the MOST important elements of the lean production philosophy?

a. Quality inspections and a standardized product line
b. Fully automated assembly lines and a large supplier base
c. Large inventories and quality inspections
d. Waste reduction and continuous improvement


c

Business

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The concept of designing marketing communications programs that coordinate all promotional activities - advertising, personal selling, sales promotion, public relations, and direct marketing - to provide a consistent message across all audiences is referred to as ________.

A. the media mix B. marketing by objectives (MBO) C. the promotional blend D. the marketing matrix E. integrated marketing communications (IMC)

Business

According to the Uniform Commercial Code (UCC), a timely expression of acceptance creates a contract even if it states additional terms on points the offer did not address.

Answer the following statement true (T) or false (F)

Business

Discuss the advantages of convenience samples and when it is appropriate to use them

What will be an ideal response?

Business

What is the effect on the balance sheet of making cash sales of inventory to customers on profit?

A. Assets increase and equity decreases. B. Assets decrease and equity increases. C. Assets and equity decrease. D. Assets and equity increase.

Business